Why You Should Be Protecting Your Online Reputation

Before the internet took over, local businesses survived by word of mouth; one person would recommend their service to another, and so on. These days, the internet has largely taken the place of those friendly recommendations. Though, unfortunately, a lot of small business owners overlook the power of online reviews. When’s the last time you… Read More »

The Benefits of Consistent Content Creation

Imagine you’re starting a new marketing project for you and your business or organization and the designers, developers, or marketers ask for the content you’d like to feature. What are you going to say next? Have you been prepared and kept an up-to-date repository of useful material that they can turn into marketing success for… Read More »

Winter is Coming: Are You Ready?

Holiday Marketing Techniques that Work The biggest, and most competitive, time of year for e-commerce retailers is fast approaching. I know what you’re probably thinking – you’re a small retailer with no chance of outshining big box retailers, so what’s the point? The point is: you do have a chance! As long as you plan… Read More »

3 Signs That it’s Time for a Website Redesign

Websites are not static moments in time. They are dynamic, ever growing organisms that require constant attention to ensure that they continue to do their job and remain effective towards your business goals. While design is only one of many determining factors of a website’s success, there is no doubt it’s one of the most… Read More »

Should I Hire Web Designers or Build My Site Myself?

Probably the most common questions a small business owner, or a marketing director of a medium sized company, would ask when first interested in creating a new website is this: Should I save money and just build a simple site myself, or should I consider hiring Web Designers to create it for me? There’s a… Read More »

Treat Your Website Like Your Car

Like all tools and machines that consist of many moving parts, your website, as well as your car, needs a consistent and regular maintenance plan. Over time and with consistent usage, your car needs oil changes, tune-ups, bodywork and a reliable expert on everything else to run smoothly and stay reliable. It’s no surprise that… Read More »