A primary use has emerged for Twitter (NOT as a marketing or PR tool).
It’s for keeping up on what’s happening.
Marketing in general is a very fast moving field and Internet Marketing evolves so rapidly it is a real challenge to keep up. With a few Twitter follows, I’m sure nothing is passing me by.
Here are the key Twitter accounts for me (in no particular order):
1. @SEngineLand – SearchEngineLand is one of the two or three best and most reliable sources of information on the world of search.
2. @SEWatch – Search Engine Watch – Another top source for What’s Happening with Google and the gang, plus (usually) reliable advice.
3. @Mashable – “Social Media News and Web Tips” – one of the giants of the Internet with a huge following.
4. @TechCrunch – A good source on Bleeding Edge start-ups, technology and data.
5. @PewInternet – Always insightful, sometimes stunning survey information on usage, habits, etc.
6. @Google – Official Google Twitter feed. Important announcements will appear here.
7. @MattCutts – Google’s main spokesperson for Search.
Now that is only seven – and between them, they keep me at least 90% informed on what is happening in Search, Social Media, the world of Mobile, and other aspects of Internet Marketing.
Not bad.