Marketing: Good or Evil

Marketing: Good or Evil

services landmass top left
services landmass top right

Since I’m feeling philosophical, what’s your feeling towards Marketing? Good? Evil? Evil turned towards Good Ends? A Mixed Bag? None of the Above?
The answer, of course, is “Yes.”

Every day you see marketing skill turned to peddling scams. Get-rich-quick schemes with no hint of ethics or hope of success. Pharmaceutical companies peddling harmful, useless drugs. Politicians selling bad ideas and themselves.

Every day you see marketing skill turned to spreading good ideas and useful or fun, products and services.

Disney World. Stores that sell the goods you need at reasonable prices. Kindness. A really good cup of coffee.

Every day you see ads that are cute, fun, informative or uplifting.

Other forms of art have been used to serve Good or Evil. The Nazi’s used Wagner’s music. Soviet Russia had skilled artists designing posters to promote how wonderful life was in the Soviet Union.

So don’t condemn marketing if you see it used for Evil or simply the banal.

Condemn the person who is turning their talent to the dark side.

services landmass left
services landmass right