Time for a New Website?

There are lots of good reasons for doing a new website. In fact, before the end of this article I’ll give you four of them. But let’s start with the most important of them. 1. The Site is Underperforming There are also lots of bad reasons to re-do your website. Website styles go in fads.… Read More »

When In Doubt, Simplify

We often see clients with grand ideas and aspirations to create the world’s most interesting website. They dream of flashy animations, hover effects, on-scroll load states, dynamic CTA features, fancy flipping dodads, and occasionally a bouncing elf or 2. In effect, the dream of brining Willy Wonka’s factory to the digital space and letting the… Read More »

Launch now or wait?

Launch now or wait? This is a question many a client ponders when we are building a new website for them. The scenario goes like this, you’re having a new website built and the company building it is almost done, but you haven’t gotten all the content together. What should you do? Well, the first… Read More »

WordPress vs. HTML

We often have clients expressing their concerns about building their site in WordPress, turning to an HTML site as a safe solution. Unfortunately, that is something like always taking the stairs because you got stuck once in a poorly maintained elevator. It is an overreaction to the wrong problem and it just isn’t necessary. WordPress… Read More »

Should You Redesign Your Website?

Redesigning your website is an investment in the success of your business. But how do you know it’s the right time for a complete revamp? It can be a large and expensive overtake, but after all it is your biggest online marketing tool. 1. Your site is slow to load. It’s no secret that today’s… Read More »

Identifying and Removing Problem Plugins in WordPress

One of the advantages of WordPress is how easy it is to manage your own website. With all the plugins and themes available, adding a new feature or changing the look of your website can be very simple. Unfortunately sometimes our WordPress websites run into snags where a plugin, theme or custom feature just won’t… Read More »

The Secret to Creating a Well-Designed Website

What do most award-winning websites have in common? Is it a logo? Is it a certain color scheme? Is it a certain font family? What if I told you it was none of those things? In fact, the number one thing that makes for a stunning web design is GOOD PHOTOGRAPHY. It goes back to… Read More »

Everybody Knows You Need A Website

Everyone knows they need a website. It also needs to be a GOOD website, one that does the job you want it to do – to create the right impression on potential customers and help you get more business.  But what makes a website good or bad? One of the big problems is, so many people… Read More »

Is Your Site Safe From Hackers?

These days, you’d be hard pressed to find a website that hasn’t been targeted by hackers. Whether they aimed to infiltrate the site through old software or plugins, or by using a brute force attack, there’s no doubt that some attempt was made to get under the hood. And now, it’s become blatantly more obvious… Read More »

Are You Committing These Common Web Design Mistakes?

Building and creating your own website can be tough. It’s even tougher when you’re relying on it to help your business succeed. “You never get a second chance to make a first impression” as they say, and this couldn’t be truer regarding the first time a user comes across your site. First impressions are important.… Read More »

Do You Need Website Maintenance, or Nah?

The phrase “a website is never complete” couldn’t be closer to the truth, especially today. Besides the fact that you should be constantly adding and updating the content on your site, you should also be actively performing maintenance on your website. Especially if you have a content management system like WordPress, Kentico, Magento or one… Read More »

Why Site Speed Matters

Technology is growing and changing every day, that’s a fact. More businesses are investing in their presence online, and more consumers are shopping and looking for information online as well. With this online and mobile trend moving upward, what is the slight edge that separates one website from another? How do you keep a consumer… Read More »

Making Your Content Easy to Digest

Your content is important, and making sure your visitors can easily read and digest your content is equally just as important. How you present your content can make the difference between someone easily finding what they are looking for or simply getting overwhelmed and leaving your website. There are many design and formatting factors that… Read More »

Are You Down With HTTPS?

Do you remember a few years ago when we had Mobilegeddon? That was when Google started penalizing websites in mobile search that weren’t mobile friendly. Well, now secure-geddon is upon us. Google has decided it’s time to secure the internet and, in doing so, all websites are being required to go HTTPS or face the… Read More »