Why Site Speed Matters

Technology is growing and changing every day, that’s a fact. More businesses are investing in their presence online, and more consumers are shopping and looking for information online as well. With this online and mobile trend moving upward, what is the slight edge that separates one website from another? How do you keep a consumer […]

Making Your Content Easy to Digest

Your content is important, and making sure your visitors can easily read and digest your content is equally just as important. How you present your content can make the difference between someone easily finding what they are looking for or simply getting overwhelmed and leaving your website. There are many design and formatting factors that […]

Are You Down With HTTPS?

Do you remember a few years ago when we had Mobilegeddon? That was when Google started penalizing websites in mobile search that weren’t mobile friendly. Well, now secure-geddon is upon us. Google has decided it’s time to secure the internet and, in doing so, all websites are being required to go HTTPS or face the […]

Relearning An Old Skill

Skills come and go like the planets around the sun. They’re right in front of us easily observed for a time, perhaps a long time, and before you know it, they’re out of sight and out of mind. Just as the planets do, we never fully forget the skill, but time passes and our accuracy […]

Judging WordPress Plugins Before Installing

WordPress has thousands of plugins to help you extend the functionality of your website. Adding new tools and functionality to your existing website at the click of a button is amazing and something that should be utilized. But wait! Not every plugin is the right fit for your site. Deciding the best plugin to use […]

Optimizing Images for your WordPress Website

There’s no arguing, websites need images. But unoptimized and uncompressed images can add to your overall load time. Below you will find online tools and WordPress plugins to help you keep your images looking great while keeping their load times down. Compress your images One the easiest ways to reduce image size is through compression. […]

Why WordPress?

A very large percentage of websites these days are built in WordPress, a popular Content Management System. That means it is a pre-built platform that can be used to build websites and manage their content. It automates a lot of things which otherwise would have to be done by hand. I first wrote about WordPress […]

The Fine Line Between Innovation and Function

Life is an ongoing balancing act; one does not want to indulge in too much of one thing while neglecting another. A common saying is: Everything in moderation, including moderation. Great websites are also a balancing act. Among many others, one of these balances comes with the usability and originality of a website. Here, we’ll […]

5 Design Tips for Non-Designers

1. Give your type some love. Fonts are not all created equally! As you can imagine, Fonts are developed by different designers and companies. With so many different hands in the pot, inconsistencies are inevitable. Coupled with different rendering methods used by software and browsers, your type can look drastically different and sometimes unpleasant. It’s […]

Is a DIY Website Builder Right for You?

3 Reasons Why it May Be a Bad Choice Services provided by companies that provide templated, cookie-cutter website builder tools (like Squarespace or Wix) certainly can “get the job done” if the goal is to put a simple website up without much thought. However, getting the job done doesn’t always it will be done well, […]

What will we see from websites in 2017?

Keeping your site current is often a continuous process because web design is constantly changing the rules. Old websites followed techniques that are now considered outdated, like keyword stuffing and packing everything important above the fold. 2016 was packed with new ideas and trends that websites are sure do keep adopting into 2017 and the […]