Google is Expanding Call-Only Ads

Though text-based platforms have increased, calls still dominate when it comes to reaching a business. That is why in 2015, Google began implementing call-only campaigns. With call-only campaigns, advertisers can focus solely on attracting calls to your business. Call-only ads are especially useful for mobile campaigns, which is why call-only ads only appear on devices… Read More »

Synergy

Synergy is “the interaction or cooperation of two or more organizations, substances, or other agents to produce a combined effect greater than the sum of their separate effects.” The whole is greater than the sum of its parts. This word explains why you should have one company do your website, your organic SEO (Search Engine… Read More »

Google’s AdBlock: Here’s What You Need to Know

Lately, there has been a lot of talk among web advertisers about Google Chrome’s new built-in ad-block feature that’s about to come out. Not long ago, the Wall Street Journal released an article revealing Google’s new plans. This is a pretty big announcement since Chrome is a widely used internet browser. Net Market Share reports… Read More »

Winter is Coming: Are You Ready?

Holiday Marketing Techniques that Work The biggest, and most competitive, time of year for e-commerce retailers is fast approaching. I know what you’re probably thinking – you’re a small retailer with no chance of outshining big box retailers, so what’s the point? The point is: you do have a chance! As long as you plan… Read More »