Websites Uptimes for November

Three quarters of our hosting clients had 100% uptime for the month of November. Of the remainder, none had more than 5 minutes downtime. Two of our clients had problems with their “DNS” which is not under our control (and not set up per our recommendations). The websites weren’t down, but they couldn’t be found […]

Mother’s Day Image

Two galaxies collide – and hundreds of billions of stars burn a heart-shaped tribute in the heavens. To mothers everywhere: Happy Mother’s Day.

Google on the Move

Google on Wednesday rolled out their new interface. The left column options they have been testing for the last year are now a permanent fixture. They’ve rolled them all out, but what they serve up in the results page depends on the search and Google’s judgment of what you are looking for. But you can […]

Google Leaves China

It’s official. Google is shutting down Google.cn. That URL is now being redirected to Google’s uncensored Hong Kong site. Google’s announcement: ‘On January 12, we announced on this blog that Google and more than twenty other U.S. companies had been the victims of a sophisticated cyber attack originating from China, and that during our investigation […]

What Will 2010 Bring? Part I

First of several posts wherein I look in my crystal ball and tell you what to expect in the coming year. First of all, economics. There are two possibilities as to the recession. The first, and likeliest, is that we are now into what is called an “L” shaped recovery. That means things are going […]

We’re Back

If you’ve been wondering what happened to some recent posts and why there have been no posts in the last few days: We moved our website to another server. There were quite a few changes that had to be made in order for the blog to work. Anyway, we’re back!

Economic Scene – Click Ads Trends

Needless to say, we monitor closely how the economy is affecting our clients’ marketing, so we can make necessary adjustments. The latest trend, over the last couple of weeks: cost per click is decreasing and average position is improving, without any other change (such as maximum bid amount). This is operating broadly across many industries. […]

Googe AdWords Policy on Trademarks

Google has announced a change in their policy on use of trademarks in Click Ads. It’s a liberalization in that there will be more situations where you CAN use someone else’s trademark. But there are serious limitations: Those that won’t be able to use brand names include sites that sell counterfeit goods, retailers that primarily […]

Fast Forward Wins Award!

The Addy’s are the American Advertising Federation’s Oscars. They are awarded at local, regional and national levels in various categories. Last night at the “Addy Bowl” at Raymond James Stadium, Fast Forward won a Tampa Bay Addy for our website, www.BeverageDeveloper.com. Submissions were judged by a team of four nationally prominent Advertising Industry professionals. Our […]

Comments Open

As an experiment, I’ve opened up this blog to comments. All comments will be moderated (I’ll have to approve them before they appear).

Inflation

Anyone in business needs to have at least an ear to the ground on the economic scene – not just what it is now but expectations for the future. That requires some basic economic literacy. Inflation is the result of more money chasing too few goods and services. Recently, the productivity of the US economy […]